Independent Financial & Insurance Advisor in Holland, MI
Holland and the West Michigan lakeshore have a strong tradition of community and self-reliance — values that fit naturally with the independent advisory model. Lubbers & Associates extends our independent financial and insurance guidance to Holland families and business owners.
Independent advice for the lakeshore
Whether you're planning for retirement, approaching Medicare, or making decisions for a business, we compare your options across the market and recommend what genuinely fits. Independent means your interests come first.


Deeply Rooted in the Holland Community
Spanning both Ottawa and Allegan counties, the Holland area is a unique, thriving hub of family-owned businesses, active retirees, and growing families. From the historic streets of downtown Holland to the quiet residential communities along Lake Macatawa, we understand the distinct financial landscape of this region. While our primary office is located just up the road in Grandville, we regularly meet with Holland clients to provide personalized, face-to-face guidance right here in your community.
Holland blends a strong lakeshore manufacturing economy with one of Michigan's most desirable places to retire — drawing both established business owners and a growing community of retirees settling near Lake Macatawa and the Lake Michigan shoreline. That combination makes thoughtful retirement planning in Holland, Michigan especially valuable: protecting a nest egg through market cycles, coordinating Social Security timing, and converting savings into income that lasts. As an independent financial advisor serving Holland, MI, Lubbers & Associates builds plans around your goals, not a carrier's product menu.
For the many Holland-area residents approaching or already in retirement, getting Medicare right is one of the highest-stakes decisions of the year. We help you compare Medicare Supplement (Medigap) plans in Holland, MI across carriers so your coverage fits your doctors, your prescriptions, and your budget — and we stay available for the annual review, not just the enrollment.
How we help Holland clients
Retirement Income Planning
Medicare & Medigap Guidance
Life, Health & LTC Insurance
Business Succession & Benefits
Ready to Secure Your Financial Future?
Contact Lubbers & Associates today to schedule your independent consultation. We are proud to serve families and businesses across Holland and the West Michigan lakeshore.